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	<title>aMarketForce Marketing Services</title>
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	<link>http://amarketforce.com/blog</link>
	<description>Your Marketing Partner</description>
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						<item>
		<title>Survey Mythbusters: Customer Satisfaction or Customer Loyalty</title>
		<link>http://amarketforce.com/blog/2012/04/survey-mythbusters-customer-satisfaction-or-customer-loyalty/</link>
		<comments>http://amarketforce.com/blog/2012/04/survey-mythbusters-customer-satisfaction-or-customer-loyalty/#comments</comments>
		<pubDate>Mon, 30 Apr 2012 10:00:52 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Market Research]]></category>
		<category><![CDATA[Survey Services]]></category>
		<category><![CDATA[aMarketForce]]></category>
		<category><![CDATA[customer loyalty survey]]></category>
		<category><![CDATA[customer satisfaction survey]]></category>
		<category><![CDATA[market research]]></category>
		<category><![CDATA[survey services]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=335</guid>
		<description><![CDATA[aMarketForce talks every day with clients looking to measure customer satisfaction and loyalty. Not to our surprise, many of them have the wrong perception about satisfaction and loyalty.  Let’s get real about some common myths around customer satisfaction and loyalty. Myth 1: Customer satisfaction equals customer loyalty Really? Many companies use the words customer loyalty [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2012/04/survey-mythbusters-customer-satisfaction-or-customer-loyalty/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketing Automation Vs. Email Campaign Management – It’s more than eenie–meenie-miney-mo</title>
		<link>http://amarketforce.com/blog/2012/04/marketing-automation-vs-email-campaign-management-its-more-than-eenie-meenie-miney-mo/</link>
		<comments>http://amarketforce.com/blog/2012/04/marketing-automation-vs-email-campaign-management-its-more-than-eenie-meenie-miney-mo/#comments</comments>
		<pubDate>Thu, 12 Apr 2012 06:14:37 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Email Campaign Management]]></category>
		<category><![CDATA[Marketing Automation]]></category>
		<category><![CDATA[aMarketForce]]></category>
		<category><![CDATA[email campaign management]]></category>
		<category><![CDATA[Marketing automation]]></category>
		<category><![CDATA[marketing automation solution]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=317</guid>
		<description><![CDATA[Every organization, before making the investment into a marketing automation solution has to answer the question: “How will it help the business?” In our past blogs, we discussed What is Marketing Automation Software and Why Should I consider it? and Which Marketing Automation Solution is right for you? In this blog, we will help you [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2012/04/marketing-automation-vs-email-campaign-management-its-more-than-eenie-meenie-miney-mo/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Which Marketing Automation Solution is right for you?</title>
		<link>http://amarketforce.com/blog/2012/04/which-marketing-automation-solution-is-right-for-you/</link>
		<comments>http://amarketforce.com/blog/2012/04/which-marketing-automation-solution-is-right-for-you/#comments</comments>
		<pubDate>Mon, 09 Apr 2012 07:27:02 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Marketing Automation]]></category>
		<category><![CDATA[Marketing Services]]></category>
		<category><![CDATA[aMarketForce]]></category>
		<category><![CDATA[business marketing automation]]></category>
		<category><![CDATA[Marketing automation]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=285</guid>
		<description><![CDATA[In our last post What is Marketing Automation Software and Why Should I consider it? , we had discussed how a marketing automation solution is helpful to a business. In this blog post we will discuss how to evaluate and the right marketing automation software for your company. Before you choose a marketing automation solution, [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2012/04/which-marketing-automation-solution-is-right-for-you/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Is email marketing dead?</title>
		<link>http://amarketforce.com/blog/2012/03/is-email-marketing-dead/</link>
		<comments>http://amarketforce.com/blog/2012/03/is-email-marketing-dead/#comments</comments>
		<pubDate>Fri, 16 Mar 2012 06:42:22 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Marketing Services]]></category>
		<category><![CDATA[aMarketForce]]></category>
		<category><![CDATA[email campaign management]]></category>
		<category><![CDATA[email marketing]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=264</guid>
		<description><![CDATA[Email marketing was an integral part of effective marketing strategies. Companies realized that targeted email marketing was one of the most efficient ways to reach their target prospects. When done right, email marketing campaigns almost eliminated the need of cold calling. So why is email marketing dying? Put simply, it is dying because everyone and [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2012/03/is-email-marketing-dead/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Some Best Practices to Grow B2B Prospect Lists</title>
		<link>http://amarketforce.com/blog/2012/02/some-best-practices-to-grow-b2b-prospect-lists/</link>
		<comments>http://amarketforce.com/blog/2012/02/some-best-practices-to-grow-b2b-prospect-lists/#comments</comments>
		<pubDate>Tue, 28 Feb 2012 09:13:52 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Prospect Database Development]]></category>
		<category><![CDATA[aMarketForce]]></category>
		<category><![CDATA[list]]></category>
		<category><![CDATA[Prospect list]]></category>
		<category><![CDATA[prospect list development]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=250</guid>
		<description><![CDATA[Your sales team needs a quality prospect list to maximize their call effectiveness. Bad lists are waste of time and money. Creating and growing prospect list is one of the key responsibilities of your marketing team. There are many ways to grow your B2B prospect list. Here are some best practices we have that work [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2012/02/some-best-practices-to-grow-b2b-prospect-lists/feed/</wfw:commentRss>
		<slash:comments>10</slash:comments>
		</item>
		<item>
		<title>Email Marketing? Keep Experimenting</title>
		<link>http://amarketforce.com/blog/2012/02/email-marketing-keep-experimenting/</link>
		<comments>http://amarketforce.com/blog/2012/02/email-marketing-keep-experimenting/#comments</comments>
		<pubDate>Mon, 27 Feb 2012 09:21:44 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Email Campaign Management]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[aMarketForce]]></category>
		<category><![CDATA[email campaign management]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[email marketing services]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=243</guid>
		<description><![CDATA[Online marketing via email is complicated. While it is a very effective means of internet marketing, it can be prone to unexpected errors. You should experiment with your email campaigns and assess the effect of changes in several dimensions. Here are some tips on what and what not to experiment with. Email Campaign &#8211; How [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2012/02/email-marketing-keep-experimenting/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>What is Marketing Automation Software and Why Should I consider it? (Part I)</title>
		<link>http://amarketforce.com/blog/2012/02/what-is-marketing-automation-software-why-should-consider-it-part-i/</link>
		<comments>http://amarketforce.com/blog/2012/02/what-is-marketing-automation-software-why-should-consider-it-part-i/#comments</comments>
		<pubDate>Thu, 16 Feb 2012 12:13:20 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Marketing Automation]]></category>
		<category><![CDATA[Marketing Services]]></category>
		<category><![CDATA[aMarketForce]]></category>
		<category><![CDATA[b2b marketing automation services]]></category>
		<category><![CDATA[business marketing automation]]></category>
		<category><![CDATA[Marketing automation]]></category>
		<category><![CDATA[marketing automation campaign]]></category>
		<category><![CDATA[marketing automation consulting]]></category>
		<category><![CDATA[Marketing Automation Services]]></category>
		<category><![CDATA[marketing automation solutions]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=233</guid>
		<description><![CDATA[Marketing Automation software is a set of computer applications that automate and streamline sales and marketing activities by replacing high-touch, repetitive manual processes, as well as enable certain complicated marketing activities that would be very difficult if done manually. Marketing Automation applications simplify the development, management, implementation and analysis of multiple inter-related, performance-based marketing campaigns. [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2012/02/what-is-marketing-automation-software-why-should-consider-it-part-i/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>The Marketing Trends of 2011 – A Summary</title>
		<link>http://amarketforce.com/blog/2012/02/the-marketing-trends-of-2011-a-summary/</link>
		<comments>http://amarketforce.com/blog/2012/02/the-marketing-trends-of-2011-a-summary/#comments</comments>
		<pubDate>Mon, 13 Feb 2012 06:06:58 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Marketing Services]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[aMarketForce]]></category>
		<category><![CDATA[marketing services]]></category>
		<category><![CDATA[Marketing Trends]]></category>
		<category><![CDATA[Strategic Marketing]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=217</guid>
		<description><![CDATA[2011 saw many ups and downs in the market. The global economy in 2011 was all about recovery. And as the global economy was recovering, businesses planned their marketing budgets -smartly. Here are the top 4 marketing trends we saw in 2011: Social Media at its Best (Tweets-to-FB ) Social media marketing was strategic in [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2012/02/the-marketing-trends-of-2011-a-summary/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why aMarketForce for Technical Writing Services?</title>
		<link>http://amarketforce.com/blog/2012/02/why-amarketforce-for-technical-writing-services/</link>
		<comments>http://amarketforce.com/blog/2012/02/why-amarketforce-for-technical-writing-services/#comments</comments>
		<pubDate>Wed, 08 Feb 2012 10:37:11 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Technical Writing]]></category>
		<category><![CDATA[aMarketForce]]></category>
		<category><![CDATA[business technical writing]]></category>
		<category><![CDATA[technical content writing]]></category>
		<category><![CDATA[technical writing]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=204</guid>
		<description><![CDATA[Producing clear and high-quality documentation requires specialized tools, as well as writers who understand technical material and can convert it into customer-centric documentation. aMarketForce offers highly skilled technical writing and content multi-purposing services. With our documentation systems, writers do not need specialized authoring tools to create content. They create content in Microsoft Word templates, which [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2012/02/why-amarketforce-for-technical-writing-services/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Outsourcing Technical Writing – Does It Make Business Sense?</title>
		<link>http://amarketforce.com/blog/2011/09/outsourcing-technical-writing-does-it-make-business-sense/</link>
		<comments>http://amarketforce.com/blog/2011/09/outsourcing-technical-writing-does-it-make-business-sense/#comments</comments>
		<pubDate>Wed, 14 Sep 2011 06:56:17 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Technical Writing]]></category>
		<category><![CDATA[aMarketForce]]></category>
		<category><![CDATA[business document writing]]></category>
		<category><![CDATA[business technical writing]]></category>
		<category><![CDATA[outsourcing technical writing]]></category>
		<category><![CDATA[technical writing]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=184</guid>
		<description><![CDATA[Are you trying to manage documentation costs but have doubts about outsourcing technical writing? aMarketForce surveyed a number of Documentation Managers (DM) to understand their needs and concerns. We asked questions on project management, competence, communication in addition to costs. The responses were interesting. The survey indicated that between 60% to 70% of DMs were [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2011/09/outsourcing-technical-writing-does-it-make-business-sense/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>The Importance of Content Multi-Purposing / Repurposing</title>
		<link>http://amarketforce.com/blog/2011/08/importance-of-content-multi-purposing-repurposing/</link>
		<comments>http://amarketforce.com/blog/2011/08/importance-of-content-multi-purposing-repurposing/#comments</comments>
		<pubDate>Thu, 11 Aug 2011 06:03:47 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Technical Writing]]></category>
		<category><![CDATA[content multi-purposing]]></category>
		<category><![CDATA[content repurposing]]></category>
		<category><![CDATA[content writing]]></category>
		<category><![CDATA[technical content writing]]></category>
		<category><![CDATA[technical writing]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=174</guid>
		<description><![CDATA[Content multi-purposing takes utmost advantage of existing or new content by repurposing and disseminating it across all communication channels, with channel-appropriate formats, at appropriate levels of detail, all with modest incremental effort, while ensuring adherence to all corporate, legal and delivery standards. In this blog we will discuss in detail some of the benefits of [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2011/08/importance-of-content-multi-purposing-repurposing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Introduction to Technical Writing</title>
		<link>http://amarketforce.com/blog/2011/07/introduction-to-technical-writing/</link>
		<comments>http://amarketforce.com/blog/2011/07/introduction-to-technical-writing/#comments</comments>
		<pubDate>Fri, 01 Jul 2011 06:08:38 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Technical Writing]]></category>
		<category><![CDATA[tech writing services]]></category>
		<category><![CDATA[technical documentation]]></category>
		<category><![CDATA[technical writing]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=166</guid>
		<description><![CDATA[aMarketForce has recently introduced Technical writing and Documentation Services to its suite of offerings. In this and two successive blogs we will give you a brief overview of our technical writing and documentation services. What is technical writing? What is the purpose of technical writing? What is good technical writing? What is the difference between [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2011/07/introduction-to-technical-writing/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Why Redo Your Website?</title>
		<link>http://amarketforce.com/blog/2011/04/why-redo-your-website/</link>
		<comments>http://amarketforce.com/blog/2011/04/why-redo-your-website/#comments</comments>
		<pubDate>Thu, 14 Apr 2011 08:37:14 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Website Management]]></category>
		<category><![CDATA[aMarketForce]]></category>
		<category><![CDATA[website management]]></category>
		<category><![CDATA[website redesigning]]></category>
		<category><![CDATA[website rewamping]]></category>
		<category><![CDATA[why redo website]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=159</guid>
		<description><![CDATA[Been to our website recently? The aMarketForce website has got a fresh new look, and it is much more focused on addressing problems that businesses face today. Since it is our new-website-month it is seems apt that we blog this month on ‘Why a website needs a regular update’. Let us take a look at [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2011/04/why-redo-your-website/feed/</wfw:commentRss>
		<slash:comments>13</slash:comments>
		</item>
		<item>
		<title>Database Scrubbing &#8211; An Ongoing Process</title>
		<link>http://amarketforce.com/blog/2011/02/database-scrubbing-an-ongoing-process/</link>
		<comments>http://amarketforce.com/blog/2011/02/database-scrubbing-an-ongoing-process/#comments</comments>
		<pubDate>Thu, 03 Feb 2011 05:52:11 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Database Cleansing]]></category>
		<category><![CDATA[Database Scrubbing]]></category>
		<category><![CDATA[Database Validation]]></category>
		<category><![CDATA[Database Verification]]></category>
		<category><![CDATA[Database validation solution]]></category>
		<category><![CDATA[integrated database validation]]></category>
		<category><![CDATA[integrated database validation solution]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=156</guid>
		<description><![CDATA[Does your business have a huge email database? Do you know how accurate it is? A typical database tends to go as much as 30% inaccurate annually as people move, relocate or change jobs. If you use an older list for your outreach efforts, you could unknowingly be starting out with a 30% miss rate [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2011/02/database-scrubbing-an-ongoing-process/feed/</wfw:commentRss>
		<slash:comments>13</slash:comments>
		</item>
		<item>
		<title>Developing an Effective Marcom Strategy &#8211; 4 Elements you must know – Part II</title>
		<link>http://amarketforce.com/blog/2011/01/developing-an-effective-marcom-strategy-4-elements-you-must-know-part-ii/</link>
		<comments>http://amarketforce.com/blog/2011/01/developing-an-effective-marcom-strategy-4-elements-you-must-know-part-ii/#comments</comments>
		<pubDate>Thu, 20 Jan 2011 05:05:09 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Marketing Services]]></category>
		<category><![CDATA[aMarketForce]]></category>
		<category><![CDATA[marketing communication]]></category>
		<category><![CDATA[marketing communication services]]></category>
		<category><![CDATA[marketing services]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=141</guid>
		<description><![CDATA[This blog is in continuation to our last blog Developing an Effective Marcom Strategy &#8211; 4 Elements you must know – Part I. This blog will discuss next 2 elements of Marcom strategy:  The Right Channel and Timing and Execution. The Right Channel – Media Mix: There are multitudes of channels available these days to [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2011/01/developing-an-effective-marcom-strategy-4-elements-you-must-know-part-ii/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Developing an Effective Marcom Strategy – 4 Elements you must know – Part I</title>
		<link>http://amarketforce.com/blog/2011/01/developing-an-effective-marcom-strategy-4-elements-you-must-know-part-1/</link>
		<comments>http://amarketforce.com/blog/2011/01/developing-an-effective-marcom-strategy-4-elements-you-must-know-part-1/#comments</comments>
		<pubDate>Thu, 13 Jan 2011 06:00:23 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Marketing Services]]></category>
		<category><![CDATA[Prospect Database Development]]></category>
		<category><![CDATA[amarketforce]]></category>
		<category><![CDATA[effective Marcom strategy]]></category>
		<category><![CDATA[marketing communication]]></category>
		<category><![CDATA[marketing services]]></category>
		<category><![CDATA[prospect database]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=135</guid>
		<description><![CDATA[In our last blog we had discussed the importance of Developing an Effective Marcom Strategy. This blog will focus on 4 important elements of effective Marcom strategy. Your Audience Your Message The Right Channel – Media Mix Timing and Execution Your Audience: Who are you trying to reach in your messaging? There are at least [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2011/01/developing-an-effective-marcom-strategy-4-elements-you-must-know-part-1/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Developing an Effective Marcom Strategy</title>
		<link>http://amarketforce.com/blog/2011/01/developing-an-effective-marcom-strategy/</link>
		<comments>http://amarketforce.com/blog/2011/01/developing-an-effective-marcom-strategy/#comments</comments>
		<pubDate>Wed, 05 Jan 2011 06:46:38 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Inside Sales]]></category>
		<category><![CDATA[Marketing Services]]></category>
		<category><![CDATA[aMarketForce]]></category>
		<category><![CDATA[amarketforce]]></category>
		<category><![CDATA[lead generation]]></category>
		<category><![CDATA[marcom services]]></category>
		<category><![CDATA[marcom stratergies]]></category>
		<category><![CDATA[marketing development]]></category>
		<category><![CDATA[marketing services]]></category>
		<category><![CDATA[sales lead generation]]></category>
		<category><![CDATA[sales marketing services]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=131</guid>
		<description><![CDATA[The right marcom strategy positions your business distinctively and gives your sales team the awareness umbrella they need while prospecting. On the other hand, a poorly crafted communications strategy can do serious damage: not only hurt sales but also company branding. Marketing Communication’s core objective is to reach your target audience from within the vast [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2011/01/developing-an-effective-marcom-strategy/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>Successful Event Marketing and Event Recruitment, Part 3 &#8211; How to measure Event ROI</title>
		<link>http://amarketforce.com/blog/2010/12/successful-event-marketing-and-event-recruitment-part-3-how-to-measure-event-roi/</link>
		<comments>http://amarketforce.com/blog/2010/12/successful-event-marketing-and-event-recruitment-part-3-how-to-measure-event-roi/#comments</comments>
		<pubDate>Mon, 20 Dec 2010 09:27:12 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Event Recruitment]]></category>
		<category><![CDATA[Event Management]]></category>
		<category><![CDATA[event marketing]]></category>
		<category><![CDATA[event planning]]></category>
		<category><![CDATA[event planning & management]]></category>
		<category><![CDATA[Event planning marketing]]></category>
		<category><![CDATA[event recruitment]]></category>
		<category><![CDATA[Event ROI]]></category>
		<category><![CDATA[Event Sales Revenue]]></category>
		<category><![CDATA[Measuring Event ROI]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=120</guid>
		<description><![CDATA[In our last 2 blogs Successful Event Marketing and Event Recruitment and Successful Event Marketing and Event Recruitment, Part 2- Messaging and Promotion, we discussed how to develop the target audience, and create a messaging and promotion strategy. This blog will focus on event ROI measurement. Part 3 – Measuring Event ROI When a business [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2010/12/successful-event-marketing-and-event-recruitment-part-3-how-to-measure-event-roi/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Successful Event Marketing and Event Recruitment, Part 2-Messaging and Promotion</title>
		<link>http://amarketforce.com/blog/2010/12/successful-event-marketing-and-event-recruitment-part-2-messaging-and-promotion/</link>
		<comments>http://amarketforce.com/blog/2010/12/successful-event-marketing-and-event-recruitment-part-2-messaging-and-promotion/#comments</comments>
		<pubDate>Mon, 13 Dec 2010 09:11:03 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Event Recruitment]]></category>
		<category><![CDATA[event marketing]]></category>
		<category><![CDATA[event marketing management]]></category>
		<category><![CDATA[event marketing materials]]></category>
		<category><![CDATA[event marketing services]]></category>
		<category><![CDATA[event planning]]></category>
		<category><![CDATA[event promotion]]></category>
		<category><![CDATA[event promotion management]]></category>
		<category><![CDATA[event promotion messaging]]></category>
		<category><![CDATA[event recruitment]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=110</guid>
		<description><![CDATA[Every event needs planning. Without a well scheduled and executed plan – targeted attendee recruitment, error-free registrations, flawless event execution and prompt, detailed follow-up – even the best sales events will be a waste of money and time. In our last blog Successful Event Marketing and Event Recruitment, we had discussed how to develop the [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2010/12/successful-event-marketing-and-event-recruitment-part-2-messaging-and-promotion/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Successful Event Marketing and Event Recruitment</title>
		<link>http://amarketforce.com/blog/2010/11/successful-event-marketing-and-event-recruitment/</link>
		<comments>http://amarketforce.com/blog/2010/11/successful-event-marketing-and-event-recruitment/#comments</comments>
		<pubDate>Mon, 22 Nov 2010 06:35:34 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Event Recruitment]]></category>
		<category><![CDATA[aMarketForce]]></category>
		<category><![CDATA[event marketing]]></category>
		<category><![CDATA[event recruitment]]></category>
		<category><![CDATA[event recruitment services]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=100</guid>
		<description><![CDATA[Events are a key part of your awareness and lead generation strategy. Events are one of the few venues where you can talk to your prospects and customers directly and make a strong personal connection. Every event needs a well-executed plan to ensure success. Without a well planned and executed event – targeted attendee recruitment, [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2010/11/successful-event-marketing-and-event-recruitment/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>A Bigger Prospect List Is Better Than A Small List. Really?</title>
		<link>http://amarketforce.com/blog/2010/11/a-bigger-prospect-list-is-better-than-a-small-list-really/</link>
		<comments>http://amarketforce.com/blog/2010/11/a-bigger-prospect-list-is-better-than-a-small-list-really/#comments</comments>
		<pubDate>Wed, 17 Nov 2010 11:29:08 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Prospect Database Development]]></category>
		<category><![CDATA[B2B Prospect list]]></category>
		<category><![CDATA[Prospect list]]></category>
		<category><![CDATA[prospect list development]]></category>
		<category><![CDATA[prospect list vendor]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=96</guid>
		<description><![CDATA[We often hear ‘More contacts equals more hits, more hits equals more sales…’ .List vendors will sell you huge lists of contacts who might well be neither buyers nor influencers, just blind shots in the dark. Do you really want to waste your precious marketing dollars on contacts that play no role in buying your [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2010/11/a-bigger-prospect-list-is-better-than-a-small-list-really/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Market Research Is Vital – But Which Is Better: DIY, or Hire a Pro?</title>
		<link>http://amarketforce.com/blog/2010/11/market-research-is-vital-%e2%80%93-but-which-is-better-diy-or-hire-a-pro/</link>
		<comments>http://amarketforce.com/blog/2010/11/market-research-is-vital-%e2%80%93-but-which-is-better-diy-or-hire-a-pro/#comments</comments>
		<pubDate>Thu, 04 Nov 2010 06:36:19 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Market Research]]></category>
		<category><![CDATA[business marketing research]]></category>
		<category><![CDATA[market research]]></category>
		<category><![CDATA[market research benefits]]></category>
		<category><![CDATA[market research companies]]></category>
		<category><![CDATA[market research company]]></category>
		<category><![CDATA[market research firm]]></category>
		<category><![CDATA[market research outsourcing]]></category>
		<category><![CDATA[market research outsourcing benefits]]></category>
		<category><![CDATA[Market research services]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=83</guid>
		<description><![CDATA[Today&#8217;s complex global marketplace makes it essential for every business to collect, analyse and act on the newest information such as market trends, competitive positioning and customer opinions. A company’s strategic goal today is not just profit. It is a complex combination of profit with growth, competitive advantage and customer satisfaction. This means that the [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2010/11/market-research-is-vital-%e2%80%93-but-which-is-better-diy-or-hire-a-pro/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Tips for Event Recruitment and Successful Lead Generation Events</title>
		<link>http://amarketforce.com/blog/2010/10/tips-for-event-recruitment-and-successful-lead-generation-events/</link>
		<comments>http://amarketforce.com/blog/2010/10/tips-for-event-recruitment-and-successful-lead-generation-events/#comments</comments>
		<pubDate>Wed, 27 Oct 2010 06:25:00 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[B2B Lead Generation]]></category>
		<category><![CDATA[Event Recruitment]]></category>
		<category><![CDATA[event lead generation]]></category>
		<category><![CDATA[event marketing]]></category>
		<category><![CDATA[event recruitment]]></category>
		<category><![CDATA[event recruitment services]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=74</guid>
		<description><![CDATA[Events such as conferences, trade shows and web seminars are a great way for businesses to reach out to prospects. However, even the best events can fall flat on their face without carefully planned execution. Does your company have events lined up for new quarter? Are you wondering if your event recruitment activities will be [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2010/10/tips-for-event-recruitment-and-successful-lead-generation-events/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>SEO or PPC &#8211; A Combo is better</title>
		<link>http://amarketforce.com/blog/2010/09/seo-or-ppc-a-combo-is-better/</link>
		<comments>http://amarketforce.com/blog/2010/09/seo-or-ppc-a-combo-is-better/#comments</comments>
		<pubDate>Wed, 08 Sep 2010 06:38:40 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[PPC Management]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[PPC Campaign]]></category>
		<category><![CDATA[PPC Campaign Management]]></category>
		<category><![CDATA[PPC Services]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO Analysis]]></category>
		<category><![CDATA[SEO Services]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=52</guid>
		<description><![CDATA[SEO or PPC? This is a question, clients often ask my SEM team.  It presents a dilemma for us when clients ask us to choose between SEO and PPC for their monthly campaigns. With limited marketing budget, it’s important that a proper search engine marketing strategy be developed. Here are some of the frequently asked [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2010/09/seo-or-ppc-a-combo-is-better/feed/</wfw:commentRss>
		<slash:comments>37</slash:comments>
		</item>
		<item>
		<title>Who is managing your B2B Prospect Database?</title>
		<link>http://amarketforce.com/blog/2010/08/who-is-managing-your-b2b-prospect-database/</link>
		<comments>http://amarketforce.com/blog/2010/08/who-is-managing-your-b2b-prospect-database/#comments</comments>
		<pubDate>Thu, 26 Aug 2010 06:46:28 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Database Cleansing]]></category>
		<category><![CDATA[Database Scrubbing]]></category>
		<category><![CDATA[Database Validation]]></category>
		<category><![CDATA[Database Verification]]></category>
		<category><![CDATA[Prospect Database Development]]></category>
		<category><![CDATA[Email List Development]]></category>
		<category><![CDATA[Lead List DEvelopment Services]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=45</guid>
		<description><![CDATA[B2B Prospect Database Development, Verification, Validation and Management]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2010/08/who-is-managing-your-b2b-prospect-database/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Why invest on database cleansing or database validation services?</title>
		<link>http://amarketforce.com/blog/2010/08/why-invest-on-database-cleansing-or-database-validation-services/</link>
		<comments>http://amarketforce.com/blog/2010/08/why-invest-on-database-cleansing-or-database-validation-services/#comments</comments>
		<pubDate>Wed, 18 Aug 2010 11:17:46 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Database Cleansing]]></category>
		<category><![CDATA[Database Scrubbing]]></category>
		<category><![CDATA[Database Validation]]></category>
		<category><![CDATA[B2B Prospect Database Cleansing]]></category>
		<category><![CDATA[Business Database Cleansing]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=22</guid>
		<description><![CDATA[Data cleansing also called data scrubbing or database validation is the process of identifying, removing and updating inaccurate entries in a database. Databases are often filled with incorrect and obsolete information. It is unproductive and cost-ineffective to dedicate the time of an experienced sales person to updating such a database. Is your current database clean? [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2010/08/why-invest-on-database-cleansing-or-database-validation-services/feed/</wfw:commentRss>
		<slash:comments>11</slash:comments>
		</item>
		<item>
		<title>5 questions you should ask your B2B Prospect List Vendor</title>
		<link>http://amarketforce.com/blog/2010/08/5-questions-you-should-ask-your-b2b-prospect-list-vendor/</link>
		<comments>http://amarketforce.com/blog/2010/08/5-questions-you-should-ask-your-b2b-prospect-list-vendor/#comments</comments>
		<pubDate>Wed, 18 Aug 2010 10:28:40 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[Prospect Database Development]]></category>
		<category><![CDATA[B2B Prospect Database]]></category>
		<category><![CDATA[B2B Prospect List Vendor]]></category>
		<category><![CDATA[Prospect Database Cleaning]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=7</guid>
		<description><![CDATA[Before you buy a customized B2B prospect lists, beware that there are companies out there that believe that more is better than less. They will sell you huge lists of contacts that are neither influencers nor buyers. Why waste marketing dollars on contacts who will play no role in purchasing your lists. Before you engage [...]]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2010/08/5-questions-you-should-ask-your-b2b-prospect-list-vendor/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Welcome Message</title>
		<link>http://amarketforce.com/blog/2010/08/hello-world/</link>
		<comments>http://amarketforce.com/blog/2010/08/hello-world/#comments</comments>
		<pubDate>Wed, 18 Aug 2010 09:08:29 +0000</pubDate>
		<dc:creator>jShrimali</dc:creator>
				<category><![CDATA[aMarketForce]]></category>

		<guid isPermaLink="false">http://amarketforce.com/blog/?p=1</guid>
		<description><![CDATA[Welcome to aMarketForce Blog. Share this:]]></description>
		<wfw:commentRss>http://amarketforce.com/blog/2010/08/hello-world/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

